Mall Clients:

The Landmark

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BUSINESS CHALLENGE:

The Landmark is a mixed-use complex offering a combination of elegant, high quality residences and workspaces in the heart of the city’s commercial district.

As serviced apartments have become popular in Ho Chi Minh City, how can The Landmark highlight its unique services and assets over competitors to drive more online bookings?

 

AGENCY SOLUTION:

We conducted an in-depth analysis across the target markets to understand the search patterns and intent of our audience. 

The insights gathered formed the basis of our SEM plan; market priority, top keywords, search text ad creative.